Monthly Archive for October, 2006
Reuters opens in-game news bureau in Second Life - Joystiq
“Reuters is launching its Second Life doppelganger this week joining the corporate race to reach new audiences by way of the game. Second Life currently boasts 900,000 registered users that spend an average of $13 million a year on digital goods and services. When money talks, corporations listen.”
OCT112006 043, originally uploaded by silaslevi.
Stood on the tube next to me this morning was a “youth” of the female variety (Romford face lift, track-suit, gold hoops, you know what I mean). She was texting away furiously on her phone writing a very long message, then I noticed something, her phone had no keypad! From what I could make out it was an oldish Nokia, the kind with removable covers, with obviously the cover removed to leave behind a set up unmarked white pressure switches. Now I has a clear view of her screen and could see that what she was typing were actual words as opposed to gobledigook. She was also able to navigate the address book etc, again from memory of the key pad layout. A new trend? Some kind of ‘ultimate txtr’ status symbol? Or simply too lazy / poor to buy a new cover? (uh so this has spawned a new category for the blog, ‘youth watch’ in a totaly I’m not a nonce kinda way)
…as Google purchases YouTube, Microsoft launches Soapbox. Invitation only at the moment, but some screenshots can be found on Mashable.
Gartner: Prepare for consumer-led IT | CNET News.com
In a keynote speech on Monday, Gartner’s director of global research, Peter Sondergaard, warned conference attendees that consumerization will be the most significant trend to have an impact on IT over the next 10 years.
“We stand at the foot of a new high tide,” Sondergaard said. “There is a shift in technology ownership.”
Sondergaard argued that consumers already have a great deal of power over how services and technologies are configured and used.
“Consumers are rapidly creating personal IT architectures capable of running corporate-style IT architectures,” he said. “They have faster processors, more storage and more bandwidth.” - CNET news.com
OK so I’m plugging an ex-client from a previous agency here, but anyway…
1. They have Chewbacca on their web site
2. They want you to eat Fugu
3. They have grannies in cars on their web site.
The genius is in the simplicity: Geek Technique
The Talent Hunt (Buiness week) “A B(usiness)-school class would have started with a focus on market size and used financial analysis to understand it. This D(esign)-school class began with consumers and used ethnography, the latest management tool, to learn about them. Business school students would have developed a single new product to sell. The D-schoolers aimed at creating a prototype with possible features that might appeal to consumers. B-school students would have stopped when they completed the first good product idea. The D-schoolers went back again and again to come up with a panoply of possible winners.”
In-Browser Wireframe Prototyping with Frametastic a nice start to what could be a very useful tool.
BBC NEWS | Business | Tesco moves into software market
“Tesco is to launch a range of budget own-brand PC software, in a move that will pitch the grocery giant against the likes of Microsoft and Symantec”
I really hope they come in shitty blue, white and red boxes.
Yahoo to give away e-mail code | CNET News.com
“SUNNYVALE, Calif.–Yahoo is set to allow outsiders to create new services using the world’s most popular consumer e-mail program, in the broadest move the Web has yet seen to enlist independent programmers to build a company’s products for it.”
Mr Tate writes today that US Agency Organic has a nice blog: Three Minds, which indeed it does. So on a similar topic, here is a list of a few other agency blogs wot I have in my bookmarks, generally the quality is pretty good, though obviously a little on the self promotional side.
- LBI / Framfab : stream.framfab.com
- Organic: threeminds.organic.com
- DNA: blog.dna.co.uk
- TBWA (Lisbon): www.tbwa.pt/tblogwa/en/
- Hi-Res! London: Hi-Res! Feed.
- HHCL / Red Cell: www.bigshinything.com
- Proximity and BBDO Worldwide: www.proximitylab.com
- Wieden & Kennedy London: wklondon.typepad.com
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